Archetypes are divided into major and minor archetypes. The major archetypes
include the persona, animus, anima, shadow, and self. The persona is
one’s public personality, which one displays in order to be accepted by society.
One’s goal is to balance the needs of the persona with the desire to express
one’s true self. In contrast to the persona, the shadow represents the
dark side of the psyche. It includes thoughts and feelings which the person
typically does not express because they are not social. These cognitions can
be held back on either a conscious or an unconscious level. The anima represents
the feminine aspects of males, while the animus represents the masculine
aspects of females. These archetypes have come about as a function
of centuries of interactions between males and females. They have the potential
to improve communication and understanding between males and
females. Finally, the most important psychic structure in Jung’s theory is the
self. It is the archetype which provides the whole psyche with a sense of unity
and stability. The major goal of each person’s life is to optimize the development
of the self.